Certificate In Advanced Digital Marketing
- Description
- Curriculum
- Reviews
What you’ll learn
Learn the fundamentals of digital marketing and e-commerce to gain the skills needed to land an entry-level job
Attract and engage customers through digital marketing channels like search and email
Measure marketing performance through analytics and present insights
Build e-commerce stores, analyze online performance, and grow customer loyalty
Skills you’ll gain
Search Engine Optimization (SEO)
E-Commerce, Email Marketing , Display Advertising , Marketing.
-
1Intro to Digital
-
2Your Digital Opportunity
-
3Building Online Presence
-
4Marketing your online presence
-
5Analyse and adapt
-
6Choosing your online presence
-
7How website Works
-
8Key website ingredients
-
9Websites and your business goals
-
10Make your website easy to use
-
11Website design do’s and don’ts
-
12Email Marketing Basics
-
13Your Email Marketing Options
-
14Crafting great marketing emails
-
15Measuring Success in Email Marketing
-
16Search Engine Basics
-
17How Search Engine works
-
18How Search Engine See the web
-
19Organic Search Explained
-
20Paid Search Explained
-
21Google Search Console
-
22Intro to search engine optimisation (SEO
-
23The importance of an SEO plan
-
24The SEO process
-
25How to choose Keywords
-
26Setting realistic SEO goals
-
27Digital marketing
-
28Digital marketing part 1
-
29Digital marketing part 2
Please, login to leave a review